Market research template
Gain valuable insights for smarter strategies with our customizable market research survey template.
Share your market research survey via unique links, style and brand your survey to specific needs, translate your survey to reach international audiences, and more.
What's in this market research template
Our market research template consists of:
- A pre-built survey workflow with a mix of question types and logic
- Interactive elements you can apply to improve respondent comprehension and engagement
- A step-by-step guide showing you how to use, customize, and deploy the workflow
Use this template to set up a market research survey you can easily and endlessly customize. Try it today and start getting actionable insights.
What is necessary to collect data for market research?
Collecting data for market research starts with having a clear understanding of your goals. Whether you’re launching a new product, exploring customer behavior, or sizing a new market, your data collection approach should align with the decisions you’re trying to make.
Key steps to collect actionable data for market research include:
Defining your objectives
Choosing the type of data you want to collect
Selecting relevant interview methods
Ensuring questions are clear, unbiased, and structured for analysis
Testing your survey before sending
This template provides you with the tools necessary to create a great market research survey you can easily deploy. We also make it simple for you to change or add questions and interactive elements, create unique links to share via email or social, and more!
Here's how SurveyCTO's market research template can help you:
Not all market research templates are made using software with data quality, data security, and incredible customizability in mind.
This template is built on the SurveyCTO data collection software platform, which means:
- Not only can you customize your survey with skip logic and field validation, you have native data quality features to ensure respondents aren’t speeding through the survey.
- You can collect many types of data in responses, including video, photographs, audio, signatures, and even barcodes to fit any type of market research survey.
- End-to-end encryption protects your data throughout the entire data collection process, so any proprietary insights stay that way
